How LuxFX Streamlined Project-Based Sales and Distribution Operations with Envertis

LuxFX Australia is a specialist Australian lighting solutions provider serving commercial, architectural, hospitality, entertainment and project-based construction markets.

Industry

Distribution

Business Type

B2B

Location

Australia

Client Overview

LuxFX Australia is a specialist Australian lighting solutions provider serving commercial, architectural, hospitality, entertainment and project-based construction markets.

The company works closely with lighting consultants, electrical contractors, designers, builders and project managers to deliver customised lighting solutions for complex projects across Australia.

As project volumes increased, LuxFX required a platform capable of managing industry-specific sales processes, project quotations, inventory planning and operational workflows.

Business Challenges

Project-Based Sales Process

The business needed to manage:

  • Project opportunities
  • Consultant specifications
  • Contractor relationships
  • Product recommendations
  • Project revisions
  • Competitive tender environments

Traditional sales pipelines did not accurately reflect the way the business operated.

Complex Quotation Requirements

  • Generate multiple quotations
  • Support various contractors
  • Manage specification changes
  • Handle project revisions
  • Track project profitability

This created significant administrative effort.

Stakeholder Management

  • Architects
  • Consultants
  • Builders
  • Electrical contractors
  • Procurement teams

Tracking interactions and project status became increasingly difficult as the business grew.

Inventory & Procurement Visibility

  • Project demand
  • Inventory availability
  • Procurement planning
  • Delivery schedules

To ensure successful project execution.

Operational Reporting

  • Active projects
  • Sales pipeline
  • Quotation performance
  • Project conversion rates
  • Inventory commitments

Why Envertis

Deep understanding of project-based distribution
Proven lighting industry experience
Bespoke CRM capabilities
Advanced quotation management expertise
End-to-end implementation services
Strong business process knowledge

Solution Delivered

Industry-Specific CRM

  • Project lifecycle management
  • Consultant tracking
  • Contractor management
  • Specification tracking
  • Opportunity forecasting

Bespoke Quotation Framework

  • Multiple quotations per project
  • Contractor-specific pricing
  • Revision management
  • Project profitability visibility
  • Tender tracking

Sales Process Automation

  • Opportunity management
  • Follow-up activities
  • Project progression tracking
  • Quote approvals
  • Sales forecasting

Inventory & Procurement Integration

  • Inventory planning
  • Procurement management
  • Product allocation
  • Delivery coordination

Management Reporting

  • Project pipelines
  • Tender opportunities
  • Quote conversions
  • Inventory commitments
  • Operational KPIs

Key Business Outcomes

Improved project pipeline visibility
Faster quotation turnaround times
Better contractor relationship management
Improved sales forecasting
Enhanced project tracking
Better inventory planning
Reduced manual administration
Improved operational reporting
Stronger project profitability visibility
Scalable platform supporting business growth
Before After
Generic sales pipeline Project-centric CRM
Manual quotation tracking Structured quotation management
Limited project visibility End-to-end project tracking
Manual stakeholder management Centralised relationship management
Reactive inventory planning Demand-driven planning
Limited forecasting Real-time forecasting
Multiple disconnected processes Unified operational platform

Industry Expertise Highlight

Lighting Industry Success Stories

Envertis has successfully delivered specialised solutions for multiple businesses operating within the Australian lighting industry, including:

Inlite
Pulvin
LuxFX

This experience enables Envertis to understand the unique challenges associated with:

  • Project-based selling
  • Tender management
  • Contractor relationships
  • Specification-driven opportunities
  • Complex quotation processes
  • Inventory and procurement planning

Facing Similar Challenges?

If your business manages Project opportunities, Tender submissions, Multiple contractor quotations, Specification-driven sales, Complex stakeholder relationships and Distribution operations, Envertis can help.

Book Your Free Project Sales & Distribution Assessment